Where culinary artistry meets everyday ingredients

Last Updated: January 15, 2023

1. Introduction

At Blend Some Magic ("we," "us," or "our"), we respect your privacy and are committed to protecting your personal data. This privacy policy will inform you about how we look after your personal data when you visit our website (regardless of where you visit it from) and tell you about your privacy rights and how the law protects you.

This policy aims to give you information on how we collect and process your personal data through your use of this website, including any data you may provide through this site when you sign up for our newsletter, create an account, purchase a product or service, or participate in a contest.

Important: By using our website, you consent to the terms of this Privacy Policy and agree to be bound by it. If you do not agree with this policy, please do not use our website.

2. The Data We Collect About You

Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store, and transfer different kinds of personal data about you which we have grouped together as follows:

Data Category Examples
Identity Data First name, last name, username or similar identifier
Contact Data Billing address, delivery address, email address, and telephone numbers
Technical Data Internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website
Usage Data Information about how you use our website, products, and services
Marketing and Communications Data Your preferences in receiving marketing from us and our third parties and your communication preferences
Content Data Recipes you save, comments you post, ratings you provide, and other content you generate on our platform

We also collect, use, and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity.

3. How We Collect Your Data

We use different methods to collect data from and about you including through:

Direct Interactions

You may give us your Identity and Contact Data by filling in forms or by corresponding with us by post, phone, email, or otherwise. This includes personal data you provide when you:

  • Create an account on our website
  • Subscribe to our service or publications
  • Request marketing to be sent to you
  • Enter a competition, promotion, or survey
  • Give us feedback or contact us
  • Submit user-generated content such as recipes or comments

Automated Technologies or Interactions

As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns. We collect this personal data by using cookies, server logs, and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies.

Third Parties or Publicly Available Sources

We may receive personal data about you from various third parties and public sources as set out below:

  • Technical Data from analytics providers such as Google based outside the EU
  • Contact, Financial, and Transaction Data from providers of technical, payment, and delivery services
  • Identity and Contact Data from data brokers or aggregators
  • Identity and Contact Data from publicly available sources such as social media platforms

4. How We Use Your Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • Where we need to perform the contract we are about to enter into or have entered into with you
  • Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests
  • Where we need to comply with a legal obligation

Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending third-party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us.

Purposes for which we will use your personal data:

Purpose/Activity Type of Data Lawful Basis for Processing
To register you as a new customer Identity, Contact Performance of a contract with you
To process and deliver your orders Identity, Contact, Financial, Transaction Performance of a contract with you
To manage our relationship with you Identity, Contact, Profile, Marketing Performance of a contract, Necessary for our legitimate interests
To enable you to participate in a prize draw, competition, or complete a survey Identity, Contact, Profile, Usage Performance of a contract, Necessary for our legitimate interests
To administer and protect our business and this website Identity, Contact, Technical Necessary for our legitimate interests, Necessary to comply with a legal obligation
To deliver relevant website content and advertisements to you Identity, Contact, Profile, Usage, Marketing, Technical Necessary for our legitimate interests
To use data analytics to improve our website, products/services, marketing, customer relationships, and experiences Technical, Usage Necessary for our legitimate interests

5. Cookies and Tracking Technologies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

We use the following types of cookies:

  • Strictly necessary cookies: These are cookies that are required for the operation of our website.
  • Analytical/performance cookies: They allow us to recognize and count the number of visitors and to see how visitors move around our website when they are using it.
  • Functionality cookies: These are used to recognize you when you return to our website.
  • Targeting cookies: These cookies record your visit to our website, the pages you have visited, and the links you have followed.

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.

6. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our website; any transmission is at your own risk.

7. Data Retention

We will only retain your personal data for as long as reasonably necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data, and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting, or other requirements.

By law we have to keep basic information about our customers (including Contact, Identity, Financial, and Transaction Data) for six years after they cease being customers for tax purposes.

8. Your Legal Rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data:

  • The right to access - You have the right to request copies of your personal data.
  • The right to rectification - You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
  • The right to erasure - You have the right to request that we erase your personal data, under certain conditions.
  • The right to restrict processing - You have the right to request that we restrict the processing of your personal data, under certain conditions.
  • The right to object to processing - You have the right to object to our processing of your personal data, under certain conditions.
  • The right to data portability - You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us at privacy@blendsomemagic.com.

9. Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are under 16, do not use or provide any information on this website or through any of its features, register on the website, make any purchases through the website, use any of the interactive or public comment features of this website, or provide any information about yourself to us.

If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us at privacy@blendsomemagic.com.

10. Changes to This Privacy Policy

We may update our privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on this page and updating the "Last Updated" date at the top of this privacy policy.

You are advised to review this privacy policy periodically for any changes. Changes to this privacy policy are effective when they are posted on this page.

11. Contact Us

If you have any questions about this privacy policy or our privacy practices, please contact our Data Protection Officer in the following ways:

Email address: privacy@blendsomemagic.com
Postal address: Blend Some Magic, 123 Culinary Avenue, Foodville, CA 90210, United States
Telephone number: (555) 123-4567

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